Affordable and Effective
Looking for affordable, results oriented advertising? Then you've found the most effective vehicle to deliver your message. Impact Magazine is a business owner's dream - professional, high-quality, direct mail advertising for as little as 1.1¢ per address. And it works!
Tired of spending money on high priced advertising that leaves you wondering if the response justified the cost? With an ad in Impact Magazine, your results are immediate and measurable. With an effective coupon or special offer, you can start seeing results the first day Impact mails. No more wondering if your advertising is working, you can see the results coming through your front door.
We offer a variety of advertising opportunities to fit any advertising budget. Large or small, Impact has both size and mailing frequency options that allow you to develop an advertising program that meets the specific needs of your business without breaking your budget.
Bottom line… Impact Magazine is the most affordable and effective way to promote your business to over 59,000+ local addresses in one mailing.
It's in the Mail
One of the keys to Impact's success is our distribution. Each issue is direct mailed quarterly via the U.S.. Postal Service to over 59,000+ households and businesses in the Rapid City metro area. In fact, Impact is the only advertising vehicle in the area that provides 100% market penetration.
Ever wonder what kind of impact it would have on your business if you could get your message into every household and business in the Rapid City metro area? Think about it… your ad in every mailbox in the area. Now that's something to get excited about!
Because Impact is considered "Shared Mail" you get all the benefits that Solo Direct Mail advertising has to offer at a fraction of the cost.
In a recent postal customer survey, over 80% of consumers admit to reading or scanning the advertising mail they receive. Nearly 40% of consumers admit to trying a business for the first time based on a direct mail advertising solicitation, with 70% of consumers admitting that they had recently reestablished a business relationship because of direct mail advertising.
What is Shared Mail?
As the name suggests, Shared Mail is the combining of ads from multiple advertisers in a neatly bound, consumer-friendly magazine format that gives your product or service the professional, high profile look your business deserves. Combining your ad with other businesses in Impact Magazine allows you to "share" all of the expenses associated with a direct mail campaign, including printing, labeling and postage. At a fraction of the cost of a solo direct mail campaign, our clients reach more potential customers for less money.